Marketing Metrics: The Manager's Guide to Measuring Marketing Peformance (Pearson+)
| By: | Neil T. Bendle; Paul W. Farris; Philip E. Pfeifer; David J. Reibstein |
| Publisher: | Pearson+ |
| Print ISBN: | 9780136717133 |
| eText ISBN: | 9780137460267 |
| Edition: | 4 |
| Format: | Online Resource |
180 Days - $63.68
Expires on Mar 22, 2027
eBook Features
Instant Access
Purchase and read your book immediately
Read Offline
Access your eTextbook anytime and anywhere
Study Tools
Built-in study tools like highlights and more
Read Aloud
Listen and follow along as Bookshelf reads to you
Details
Table of Contents
No details available